Research In Process

New England Wine Marketing Research and Education Institute

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Research In Process

Evironmental Marketing

Barber, N., Deale, C. and Goodman, R. (April 2010). Sustainability in the Hospitality Business Curriculum: A Pilot Study of Perspectives from Three Groups of Stakeholders. Journal of Management Education

Consumer Marketing

Barber, N. and Taylor, C.. (October 2009) Smaller Wine Region Brand Equity: A Case for Consumer Values and Location Journal Brand Management.

Food Service

Barber, N., Goh, B. and Goodman, R. (January 2010). Restaurant customers repeat patronage: A service quality concern. International Journal of Hospitality Management.